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~isPartOf:"Utilizing gamification in servicescapes for improved consumer engagement"
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Utilizing gamification in servicescapes for improved consumer engagement
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Towards better understanding of children's relationships with online games and advergames
Ben Yahia, Ali
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Ben Saad, Sihem
;
Abida, Fatma Choura
- In:
Utilizing gamification in servicescapes for improved …
,
(pp. 175-193)
.
2020
Persistent link: https://www.econbiz.de/10012231265
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