Angerer, Silvia; Glätzle-Rützler, Daniela; Waibel, … - 2021
between experts and consumers. The functioning of the market heavily relies on trust on the side of the consumer as well as … determinants of trust and trustworthiness in experimental credence goods markets, namely the effect of a health frame (versus a … results reveal that the identity in combination with a health frame has a significant impact on the level of trust shown by a …