Nair, Asha K.S.; Bhattacharyya, Som Sekhar - In: foresight 21 (2019) 2, pp. 177-199
Purpose: Consumers shopping motives may differ across products/services categories, retail formats and channels. In the context of m-Apps-based commerce, this study aims to explore different shopping motives of consumers in three different categories of app, namely, food delivery, ride sourcing...