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Grundlagen des
Marketing
Kotler, Philip
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Armstrong, Gary
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Saunders, John A.
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2007
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4., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10003376374
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Grundlagen des
Marketing
Kotler, Philip
;
Armstrong, Gary
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Wong, Veronica
; …
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2011
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5., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10008657112
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