The strategic management and the marketing approach are crucial in the contemporary conditions when significant changes occur in market structures and branch characteristics. All these changes can be met successfully if companies have been strategically prepared for them. Synergy, as a condition...

This paper aims at presenting an in-depth review of the new economic relationships associated with the advent of e-commerce in the daily lives of consumers in Bulgaria, which greatly contributes to change and adapt to the modern business environment as well as to the new processes. In the paper...

The paper analyzed the limited number of studies related to the administration through total quality (TQM) in Bulgarian organizations. The possibilities to make these models by Japanese quality prize “Bosei”, established in cooperation with the Japan International Cooperation Agency and...

Bulgarian Abstract: В статията се представя методика за разработване на сервизни планове чрез подхода 5W(1H). Обоснована е липсата методика, използвани подходи и...