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~language:"ces"
~subject:"IT-gestütztes Marketing"
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IT-gestütztes Marketing
Beziehungsmarketing
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Relationship marketing
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Czech Republic
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Tschechien
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2001-2006
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Hommerová, Dita
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Králová, Lenka
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E + M ekonomie a management
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Analýza podpor marketingové činnosti využívaných firmami v České Republice
Hommerová, Dita
;
Králová, Lenka
- In:
E + M ekonomie a management
12
(
2009
)
3
,
pp. 77-90
Persistent link: https://www.econbiz.de/10003935574
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