Narrow search
Showing 1 - 10 of 46
Cover Image
Managing market relationships : methodological and empirical insights
Lindgreen, Adam - 2008
Persistent link: https://www.econbiz.de/10003728764
Cover Image
Services marketing : text and cases
Baron, Steve; Harris, Kim; Hilton, Toni - 2009 - 3. ed.
Persistent link: https://www.econbiz.de/10003754631
Cover Image
Nachhaltige Integration von Marketing und Innovieren : eine Theorie entwickelnde Longitudinalstudie zum Management des Wandels
Schaller, Christian - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003355397
Cover Image
Marketing und Käuferverhalten
Schneider, Willy - 2006 - 2., verb. und erg. Aufl.
Persistent link: https://www.econbiz.de/10003279051
Cover Image
Market orientation in young high technology firms: Results of an in-depth case study
Petzold-Dumeynieux, Stéphanie - 2002
Persistent link: https://www.econbiz.de/10003307948
Cover Image
Marketing und Käuferverhalten
Schneider, Willy - 2009 - 3., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003809854
Cover Image
Managing customer value : one stage at a time
Soman, Dilip; N-Marandi, Sara - 2010
Persistent link: https://www.econbiz.de/10003850963
Cover Image
The changing face of marketing management in Vietnam
Dietrichsen, Pierre - In: The changing face of Vietnamese management, (pp. 50-92). 2009
Persistent link: https://www.econbiz.de/10003888440
Cover Image
Understanding consumers in entrepreneurship marketing
Madichie, Nnamdi O. - In: Entrepreneurship marketing : principles and practice of …, (pp. 79-95). 2011
Persistent link: https://www.econbiz.de/10008822549