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~language:"deu"
~person:"Keller, Kevin Lane"
~subject:"Marketingtheorie"
~subject:"Relationship marketing"
~type_genre:"Fallstudie"
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Marketing
-Management : Konzepte - Instrumente - Unternehmensfallstudien
Kotler, Philip
;
Keller, Kevin Lane
;
Opresnik, Marc Oliver
-
2017
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15., aktualisierte Auflage
Persistent link: https://www.econbiz.de/10011850131
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Marketing
-Management : Konzepte - Instrumente - Unternehmensfallstudien
Kotler, Philip
;
Keller, Kevin Lane
;
Opresnik, Marc Oliver
-
2015
-
14., aktualisierte Auflage
Persistent link: https://www.econbiz.de/10014009456
Saved in:
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