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Controlling & Management review / Sonderheft : ZfCM : Zeitschrift für Controlling & Management
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Quo vadis Theoriefundierung?
Picard, Robert G.
;
Heinrich, Jürgen
- In:
Medienwirtschaft : MW ; Perspektiven der digitalen …
4
(
2007
),
pp. 93-98
Persistent link: https://www.econbiz.de/10003488515
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Der Portfolio-Ansatz in den Medienindustrien - ein strategisches Werkzeug mit unterschätztem Wert?
Achtenhagen, Leona
;
Picard, Robert G.
- In:
Controlling & Management review / Sonderheft : ZfCM : …
(
2005
)
2
,
pp. 42-47
Persistent link: https://www.econbiz.de/10003144795
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3
Quo vadis Theoriefundierung?
Picard, Robert G.
;
Heinrich, Jürgen
- In:
Medienwirtschaft : MW ; Zeitschrift für …
4
(
2007
),
pp. 93-98
Persistent link: https://www.econbiz.de/10009853626
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