Already in the 1930s psychologists mentioned the tendency of people to see the self as the center of social judgment. This leads to egocentrically biased judgments when assessing others' behavior. Since the first demonstration of this social projection bias in a study by Ross, Greene, and House...

Publisher's description: ``Describes basic concepts of rational decision making and decision analysis to the reader -- offers insights that help to systematically analyze decision making problems in professional and private life and helps the reader to come up with a problem solution based on a...