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~language:"eng"
~subject:"Wettbewerbsstrategie"
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Social responsibility and product innovation
Iyer, Ganesh
;
Soberman, David A.
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
5
,
pp. 727-742
Persistent link: https://www.econbiz.de/10011584709
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2
Increasing compatibility as a competitive tool
Pazgal, Amit I.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001826224
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3
Increasing compatibility as a competitive tool
Pazgal, Amit I.
(
contributor
); …
-
2005
-
rev
Persistent link: https://www.econbiz.de/10002848767
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4
Sustainable pioneering advantage? : Profit implications of the entry timing decision
Boulding, William
(
contributor
); …
-
2001
-
[Elektronische Ressource], rev. version of 99/31/MKT
Persistent link: https://www.econbiz.de/10001631879
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5
Sustainable pioneering advantage? : Profit implications of the entry timing decision
Boulding, William
(
contributor
); …
-
2001
-
[Elektronische Ressource], rev. version of 99/31/MKT
Persistent link: https://www.econbiz.de/10001632579
Saved in:
6
Pioneering advantage and product line breadth : do demand, cost and profitability effects differ across consumer and industrial goods?
Boulding, William
(
contributor
); …
-
2004
Persistent link: https://www.econbiz.de/10002808200
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