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Tourism marketing and management handbook
Witt, Stephen F. (ed.); Moutinho, Luiz (contributor) - 1994 - 2. ed.
Persistent link: https://www.econbiz.de/10000344666
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Marketing management : knowledge and skills ; text, analysis, cases, plans
Peter, Jerome Paul; Donnelly, James H. - 1992 - 3. ed.
Persistent link: https://www.econbiz.de/10000842350
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Strategic marketing channel management
Bowersox, Donald J.; Cooper, M. Bixby - 1992
Persistent link: https://www.econbiz.de/10000848921
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Marketing
Mercer, David - 1992
Persistent link: https://www.econbiz.de/10000850623
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Green marketing
Peattie, Kenneth J. - 1992
Persistent link: https://www.econbiz.de/10000851507
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Marketing
Berkowitz, Eric N. (contributor) - 1992 - 3. ed
Persistent link: https://www.econbiz.de/10000856650
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Consumer behavior and marketing strategy
Peter, Jerome Paul; Olson, Jerry C. - 1993 - 3. ed
Persistent link: https://www.econbiz.de/10000856651
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The practice of marketing management : analysis, planning, and implementation
Cohen, William A. - 1991 - 2. ed.
Persistent link: https://www.econbiz.de/10000833499
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An interdisciplinary approach to marketing : perspectives for the Christian Liberal Arts College
Hoover, Harwood - 1990
Persistent link: https://www.econbiz.de/10000834004
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Principles of marketing
Lamb, Charles W. - 1992
Persistent link: https://www.econbiz.de/10000835649