IT-service providers shall achieve both cost reduction in IT-operations and customer individuality in service agreements. This article suggests applying the well known principle of mass customization to balance individuality and standardization in service agreements. Dependent on the commitment...

IT service providers are increasingly required to orientate their service portfolio towards the IT support of their consumer’s business processes. This enables diversification as well as transparency in costs andservices vis-à-vis the customer to be achieved. Such services however, appear too...

Rising external competition and cost-pressures compel internal service providers to re-define their customerserviceapproach. Providing value propositions to the intra-firm end-users instead of provisioning technicalresources becomes a necessity to facilitate transparency in costs and customer...

[Introduction] The diffusion of mobile broadband, which use cellular mobile communication technology, is at an advanced state in many countries. It is, however, unclear how mobile broadband diffusion affects other broadband services, and fixed broadband access in particular. Following the...

Purpose – Processes in customer relationship management (CRM) are classified as knowledge‐intensive processes. This paper seeks to provide a framework for knowledge management (KM) support of CRM processes and to show how this framework was applied in three action research cases....

Purpose – The bursting of the e‐bubble affected expectations with regard to mobile initiatives and willingness to invest in them very negatively. Business managers request detailed and thorough analyses prior to engaging in mobile initiatives. The paper aims to present a method, with which...

Purpose – There is a lack of efficiency when dealing with information and searching for the right content. Aims to present a procedural model which in essence is a generalized approach to terminology management, with which to build and maintain glossaries and taxonomies....

Purpose – The aim of this paper is to identify key issues and successful patterns of collaborative customer relationship management (CRM) in financial services networks. Design/methodology/approach – The study takes the form of a multi‐case analysis. Findings – The paper finds that key...

The concepts of customer relationship management (CRM) and knowledge management (KM) both focus on allocating resources to supportive business activities in order to gain competitive advantages. CRM focuses on managing the relationship between a company and its current and prospective customer...