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Purpose This paper is dedicated to answer two questions: What is the business model of interactive television (iTV) ad at China’s Spring Festival Gala; and Why the business model of iTV ad creates different commercial values for different firms. Design/methodology/approach The two questions can...
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Purpose: The purpose of this paper is to update the work of Carter and Easton (2011), by conducting a systematic review of the sustainable supply chain management (SSCM) literature in the primary logistics and supply chain management journals, during the 2010–2018 timeframe....
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Public environmental concern, emanating from online forums, can enhance pollution regulation discussions and address apparent shortfalls of the way governments manage pollution. To better understand this issue, our study uses microscopic panel data from 41 cities in the Yangtze River Delta in...
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