Chen, Shan; Fang, Meiqi; Wang, Linlin; Su, Jiafu; Tuo, Junbo - In: Asia Pacific Journal of Marketing and Logistics 36 (2024) 11, pp. 3297-3316
Purpose This paper intends to address the decision-making and coordination of green supply chain (GSC) considering risk-averse manufacturers under mixed carbon policy. Design/methodology/approach This paper focuses on a GSC consisting of a manufacturer and a retailer, in which the manufacturer...