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Explores the dynamic relationships involved in achieving a strategic quality orientation in a business setting. The relevant literature was revived. A methodology for implementing a strategic quality perspective was developed and tested in a field study. The methodology stresses both the...
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This article reports a practical application of intelligence gathering and strategic planning online. Firms in the reinsurance industry (defined in the text) face changed market realities and new challenges. As they attempt to chart new strategies and apply innovative business models in response...
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