Describes a method for setting new product prices at time of launch using data from focus groups and illustrates its application to recommending the price of toothpaste gum for product launch. The proposed method is based on optimization of the expected utility estimated from participant...

Using empirical models to predict whether sections within pipes have defects can save inspection costs and, potentially, avoid oil spills. Optimal Classification Tree (OCT) formulations offer potentially desirable combinations of interpretability and prediction accuracy on unseen pipes....