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ECONIS (ZBW)
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Visual perception : an overview
Raghubir, Priya
- In:
Sensory marketing : research on the sensuality of products
,
(pp. 201-217)
.
2010
Persistent link: https://www.econbiz.de/10003933287
Saved in:
2
Are visual perception biases hard-wired?
Raghubir, Priya
- In:
Visual marketing : from attention to action ; …
,
(pp. 143-165)
.
2008
Persistent link: https://www.econbiz.de/10009260341
Saved in:
3
Is 1/10 > 10/100? : the effect of denominator salience on perceptions of of base rates of health risk
Raghubir, Priya
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
4
,
pp. 327-334
Persistent link: https://www.econbiz.de/10003793615
Saved in:
4
Perspektiven : ein Interview mit Prof. Priya Raghubir
Raghubir, Priya
(
interviewee
)
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
64
(
2018
)
1
,
pp. 55
Persistent link: https://www.econbiz.de/10011957423
Saved in:
5
Maladaptive consumption conceptual identification model
Raghubir, Priya
- In:
Maladaptive Consumer Behavior : Theory, Research, and …
,
(pp. 299-327)
.
2024
Persistent link: https://www.econbiz.de/10015066168
Saved in:
6
Valuing new currencies : a framework for future research
Raghubir, Priya
- In:
New directions in behavioral pricing research
,
(pp. 1-28)
.
2024
Persistent link: https://www.econbiz.de/10014635447
Saved in:
7
Modeling the intrahousehold behavioral interaction
Yang, Sha
;
Zhao, Yi
;
Erdem, Tülin
;
Zhao, Ying
- In:
Journal of marketing research : JMR
47
(
2010
)
3
,
pp. 470-484
Persistent link: https://www.econbiz.de/10003983832
Saved in:
8
Modeling the underreporting bias in panel survey data
Yang, Sha
;
Zhao, Yi
;
Dhar, Ravi
- In:
Marketing science
29
(
2010
)
3
,
pp. 525-539
Persistent link: https://www.econbiz.de/10003984577
Saved in:
9
Analyzing the relationship between organic and sponsored search advertising : positive, negative, or zero interdependence?
Yang, Sha
;
Ghose, Anindya
- In:
Marketing science
29
(
2010
)
4
,
pp. 602-623
Persistent link: https://www.econbiz.de/10008652635
Saved in:
10
Modeling competition and its impact on paid-search advertising
Yang, Sha
;
Lu, Shijie
;
Lu, Xianghua
- In:
Marketing science
33
(
2014
)
1
,
pp. 134-153
Persistent link: https://www.econbiz.de/10010337961
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