Narrow search
Showing 1 - 10 of 17
Cover Image
Do Loyalty Programs Really Enhance Behavioral Loyalty? An Empirical Analysis Accounting for Self-Selecting Members
Leenheer, J. - 2013
One of the pressing issues in marketing is whether loyalty programs really enhance behavioral loyalty. Loyalty program members may have a much higher share-of-wallet at the firm with the loyalty program than non-members have, but this does not necessarily imply that loyalty programs are...
Persistent link: https://www.econbiz.de/10012753980
Cover Image
Behaviour in commons dilemmas : Homo economicus and Homo psychologicus in an ecological-economic model
Jager, Wander (contributor) - In: Ecological economics : the transdisciplinary journal of … 35 (2000) 3, pp. 357-379
Persistent link: https://www.econbiz.de/10001531662
Cover Image
Consumer behaviour : a modelling perspective in the context of integrated assessment of global change
Jager, Wander (contributor) - 1997
Persistent link: https://www.econbiz.de/10000975030
Cover Image
Modelling consumer behaviour
Jager, Wander - 2000
Persistent link: https://www.econbiz.de/10001600248
Cover Image
Fashions, habits and changing preferences : simulation of psychological factors affecting market dynamics
Janssen, Marco A.; Jager, Wander - 2000
Persistent link: https://www.econbiz.de/10001572516
Cover Image
Diffusion processes in demographic transitions : a prospect on using multi agent simulation to explore the role of cognitive strategies and social interactions
Jager, Wander; Janssen, Marco A. - In: Agent-based computational demography : using simulation …, (pp. 55-72). 2003
Persistent link: https://www.econbiz.de/10001784788
Cover Image
Stimulating diffusion of green products : co-evolution between firms and consumers
Janssen, Marco A.; Jager, Wander - In: Journal of evolutionary economics : JEE 12 (2002) 3, pp. 283-306
Persistent link: https://www.econbiz.de/10001679038
Cover Image
Fashions, habits and changing preferences : simulation of psychological factors affecting market dynamics
Janssen, Marco A.; Jager, Wander - In: Journal of economic psychology : research in economic … 22 (2001) 6, pp. 745-772
Persistent link: https://www.econbiz.de/10001640702
Cover Image
Opinion leaders' role in innovation diffusion : a simulation study
Eck, Peter S. van; Jager, Wander; Leeflang, Peter - In: The journal of product innovation management : an … 28 (2011) 2, pp. 187-203
Persistent link: https://www.econbiz.de/10008933447