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The purpose of this research was to develop a framework capable of classifying the reasons behind the discontinuance of supplier-distributor relationships. Using a sample of CEO's who manage intra-national and multi-national firms, a study was run to test a typology of discontinuance built...
Persistent link: https://www.econbiz.de/10011685854
In this study, the authors examine how the internet is changing two critical personal value dimensions of India's youth. Based on values theory, and using data that spans a decade from 2004-2014, they contend that time spent on the internet is an influential factor in changing self-enhancement...
Persistent link: https://www.econbiz.de/10012049060
Most existing product innovation‐decision models view decision making from a very cognitive perspective in that they presume that decision to adopt a new product is preceded by steps that parallel product information procurement and evaluation. Argues that such an approach is unnecessarily...
Persistent link: https://www.econbiz.de/10014896442
Starting from the premise that market definition is critical to developing effective and efficient market entry strategies, shows that current approaches to market definition are unable to meet these challenges, that their deficiency is compounded for multinational entry strategies, and that the...
Persistent link: https://www.econbiz.de/10014827237
Purpose – The primary purpose of this paper is to investigate how opportunity for control and firm capability interact to moderate the amount of risk that managers associate with various international entry‐mode strategies. A secondary goal is to investigate how managers perceive the need to...
Persistent link: https://www.econbiz.de/10014827423