To understand the importance of Performance Management (PM) we can start from the answers to the question: What distinguishes the “best” companies \ from the rest? Many writers and consultants are using the term “performance management” as a substitution for the traditional appraisal...

An essential condition of the efficiency of communication actions is the existence of a regulating and self-regulating frame discouraging the bad practices, which disappoint the consumers and create a bad image of the whole of the operators in the economic and social environment. There is no...