Showing 1 - 10 of 502
Although marketing researchers have aimed to discover theories in marketing, the level of theory development within the discipline is low. The paper reviews the knowledge development practices in marketing to identify a set of dichotomies that constrain theory development in the field. These...
Persistent link: https://www.econbiz.de/10008801606
The paper provides an empirical view of the range of promotions launched in the Indian market place from 1996 to 2003. The different promotions include free gift offers, price offs, extra product offers, exchange offers, buy-more-and-save offers, contests and sweepstakes. The most frequently...
Persistent link: https://www.econbiz.de/10008802218
This note raise many policy issues related to real estate and the urban sector. Urban issues and the very high cost of real estate in India have deep rooted problems that have their origin in the policy, law and working of government. The potential of high growth to deliver benefits to people...
Persistent link: https://www.econbiz.de/10008727406
This working paper confines its scope to performance of National Agricultural Insurance Scheme (NAIS). It examines the progress of NAIS in India and in one selected state, Gujarat. The two dimensions considered are coverage over time and across the states. It is further disaggregated for...
Persistent link: https://www.econbiz.de/10008526681
This working paper confines its scope to performance of National Agricultural Insurance Scheme (NAIS). It examines the progress of NAIS in India and in one selected state, Gujarat. The two dimensions considered are coverage over time and across the states. It is further disaggregated for...
Persistent link: https://www.econbiz.de/10008526682
Since material handling agents in a FMS are most efficient when moving in straight lines, a common layout of machines in a FMS is a single row layout. This allows a floor designer to model the problem of generating an optimal machine layout in a FMS as a single row facility layout problem...
Persistent link: https://www.econbiz.de/10009646086
The study measures the contribution of MNCs to the generation of innovations from India. The focus is on innovations that are carried out in foreign R&D Centres. After having mapped out the size of this sector, the study develops a way of classifying them into two categories on the basis of...
Persistent link: https://www.econbiz.de/10009646087
In the context of various policy initiatives made during the last two decades to reform the Indian economy in general and corporate sector in particular, the present paper attempts to assess how the firms have responded to these policy measures and the resultant changes in the business...
Persistent link: https://www.econbiz.de/10009652093
The single row facility layout is the NP-Hard problem of arranging facilities with given lengths on a line, so as to minimize the weighted sum of the distances between all pairs of facilities. Owing to the computational complexity of the problem, researchers have developed several heuristics to...
Persistent link: https://www.econbiz.de/10009652094
In this work we present a local search algorithm for the single row facility location problem. In contrast to other local search algorithms for the problem, our algorithm uses an exponential neighborhood structure. Our computations indicate that our local search algorithm generates solutions to...
Persistent link: https://www.econbiz.de/10009203508