Showing 1 - 10 of 87
Purpose – This paper seeks to show how enterprise resource planning (ERP) could create a competitive advantage for small‐ and medium‐sized enterprises (SMEs). Design/methodology/approach – The main methods used in this study were questionnaires and interviews based on the application of...
Persistent link: https://www.econbiz.de/10014683340
Purpose – This paper seeks to examine the effectiveness of teaching and widening participation as measures to assess, compare, and benchmark the performance of English universities. Design/methodology/approach – Uses data from a paired sample English universities to compare the effectiveness...
Persistent link: https://www.econbiz.de/10014683343
Purpose – To provide a systemic view of competitive advantage in small‐ and medium‐sized enterprises (SMEs). Gaining a competitive advantage involves a process that evolves over time and which considers the role of three factors: the entrepreneur, the firm's resources and capabilities and...
Persistent link: https://www.econbiz.de/10014683353
Purpose – The purpose of this paper is to report on a full‐scale testing of the role of marketing and its relevance in small and medium sized enterprises (SMEs). The objective is to present the results of a rigorous assessment of a new model of marketing in SMEs. Design/methodology/approach...
Persistent link: https://www.econbiz.de/10014769680
Purpose – The purpose of this study is to develop an academic theoretical framework relating success and performance in small and medium‐sized enterprises (SMEs) so that future research could be carried out to identify the critical success factors (CSFs) for SMEs. Design/methodology/approach...
Persistent link: https://www.econbiz.de/10014769848
Purpose – The purpose of this paper is to explore the extent to which traditional marketing theory and practice can be applied in small- and medium-sized enterprises (SMEs) and consider how owner-managers perceive their own role in marketing within a small business setting....
Persistent link: https://www.econbiz.de/10014770487
This paper presents a new model of the role and relevance of marketing in small‐ and medium‐sized enterprises (SMEs). The model was developed to explain the apparent mismatch between the need for marketing activities to sustain and grow these companies in a competitive business environment...
Persistent link: https://www.econbiz.de/10014902864
The small business sector of the UK economy is extremely important and the government expends considerable resources in providing support services for this sector. This paper investigated the reasons why SMEs move from traditional commerce to e‐commerce, the efficacy of the support services...
Persistent link: https://www.econbiz.de/10014902940
Supported employment enterprises (SEEs) are commercial enterprises that provide meaningful, gainful employment, training and development opportunities for people with a disability. Hence, SEEs are run specifically to provide employment. SEEs, with the exception of Remploy, represent a unique...
Persistent link: https://www.econbiz.de/10014903471
Supported Employment Enterprises (SEEs) are a unique sector of small and medium‐sized enterprises that provide meaningful, gainful employment, training and development opportunities for people with a disability. SEEs are run specifically to provide employment but are also commercial...
Persistent link: https://www.econbiz.de/10014903475