Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The scent of innovation : towa...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Innovation management
15
Innovationsmanagement
15
Marketing management
11
Marketingmanagement
11
Strategic management
11
Strategisches Management
11
Innovation
6
Public relations
6
Öffentlichkeitsarbeit
6
Dynamic capabilities
4
Dynamische Kompetenzen
4
Integriertes Management
4
Kommunikation
4
Netzwerkmanagement
4
Unternehmen
4
Internal communication
3
Interne Kommunikation
3
Communication
2
Aromastoff
1
Business model
1
Consumer behaviour
1
Credibility
1
Deutsche Forschungsgemeinschaft
1
Digital broadcast
1
Digital platform
1
Digitale Plattform
1
Digitaler Rundfunk
1
Firm value
1
Flavour
1
Führungsstil
1
Geschäftsmodell
1
Glaubwürdigkeit
1
High technology
1
Hochtechnologie
1
Information technology
1
Informationstechnik
1
Innovation adoption
1
Innovation diffusion
1
Innovationsakzeptanz
1
Innovationsdiffusion
1
more ...
less ...
Online availability
All
Undetermined
8
Type of publication
All
Article
13
Book / Working Paper
8
Type of publication (narrower categories)
All
Aufsatz im Buch
13
Book section
13
Aufsatzsammlung
7
Collection of articles of several authors
3
Sammelwerk
3
Bibliografie enthalten
1
Bibliography included
1
Case study
1
Fallstudie
1
Hochschulschrift
1
Thesis
1
more ...
less ...
Language
All
English
German
2
Author
All
Pfeffermann, Nicole
21
Hülsmann, Michael
6
Gould, Julie
2
Belasen, Alan T.
1
Breuer, Henning
1
Daschkovska, Kateryna
1
Echelmeyer, Wolfgang
1
Grapp, Jörn
1
Meyer-Larsen, Nils
1
Minshall, Tim
1
Mortara, Letizia
1
Rasch, Carsten
1
Rohde, Moritz
1
Streier, Eva-Maria
1
more ...
less ...
Published in...
All
Strategies and communications for innovations : an integrative management view for companies and networks
7
SpringerLink / Bücher
3
Strategy and communication for innovation : integrative perspectives on innovation in the digital economy
2
Business/Economics
1
Evolution of innovation management : trends in an international context
1
Internationalization and business models
1
Pioneering solutions in supply chain management : a comprehensive insight into current management approaches
1
Springer eBook Collection / Business and Management
1
Strategy and communication for innovation
1
more ...
less ...
Source
All
ECONIS (ZBW)
21
Showing
1
-
10
of
21
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Innovation communication as an integrative management capability in digital innovation ecosystems
Pfeffermann, Nicole
- In:
Strategy and communication for innovation
,
(pp. 241-269)
.
2013
Persistent link: https://www.econbiz.de/10010246333
Saved in:
2
Innovation communication as a cross-functional dynamic capability : strategies for organizations and networks
Pfeffermann, Nicole
- In:
Strategies and communications for innovations : an …
,
(pp. 257-289)
.
2011
Persistent link: https://www.econbiz.de/10008987452
Saved in:
3
The scent of innovation : towards an integrated management concept for visual and scent communication of innovation
Pfeffermann, Nicole
- In:
Strategies and communications for innovations : an …
,
(pp. 163-181)
.
2011
Persistent link: https://www.econbiz.de/10008987526
Saved in:
4
Communication model design innovation - authentic open innovation-culture
Pfeffermann, Nicole
- In:
Strategy and communication for innovation : integrative …
,
(pp. 113-129)
.
2017
Persistent link: https://www.econbiz.de/10011663000
Saved in:
5
What is innovation communication? : a dynamic capability view
Pfeffermann, Nicole
- In:
Strategy and communication for innovation : integrative …
,
(pp. 303-315)
.
2017
Persistent link: https://www.econbiz.de/10011663042
Saved in:
6
The role of communication as a dynamic capability in business model innovation
Pfeffermann, Nicole
-
2017
Persistent link: https://www.econbiz.de/10011630911
Saved in:
7
Strategy and communication for innovation : integrative perspectives on innovation in the digital economy
Pfeffermann, Nicole
(
ed.
);
Gould, Julie
(
ed.
)
-
2017
-
Third edition
Persistent link: https://www.econbiz.de/10014012975
Saved in:
8
Adoption framework for innovations in logistic transport chains
Daschkovska, Kateryna
;
Pfeffermann, Nicole
; …
- In:
Pioneering solutions in supply chain management : a …
,
(pp. 347-363)
.
2010
Persistent link: https://www.econbiz.de/10008655831
Saved in:
9
An integrated management concept of innovation communication and its contribution to a company's value
Pfeffermann, Nicole
-
2010
Persistent link: https://www.econbiz.de/10009010390
Saved in:
10
Strategy and communication for innovation
Pfeffermann, Nicole
(
ed.
)
-
2013
-
2. ed.
Persistent link: https://www.econbiz.de/10010239741
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
