Purpose: Remanufacturing is the only end-of-life (EOL) treatment process that results in as-new functional and aesthetic quality and warranty. However, applying mental model theory, the purpose of this paper is to argue that the conception of remanufacturing as an EOL process activates an...

Purpose The study aims to develop and test a supply chain wide green product development framework of focal firms and their major suppliers, in the context of the Chinese automotive industry. Design/methodology/approach An in-depth case studies approach is adopted for this study. Three...