Customer Relationship Management (CRM) is more than an information tool and plays a critical role in small and medium enterprises (SMEs). The present study explored the moderating effect of relational capital (RC) on the relationship between CRM dimensions and the performance of 284 Yemeni...

The purpose of this paper is to fill gaps in the human capital literature, first, by providing insights into the relationship between human capital and strategic innovation and the performance of Small and Medium Enterprises (SMEs), and second, by exploring the role of human capital as a...

This paper describes the effect of customer oriented service (COS) on cost effectiveness of local authorities. Although a plethora of evidence had been unearthed regarding the usefulness of COS, particularly in achieving customer satisfaction, the effect of COS on cost effectiveness is...

Purpose – The purpose of this study is to evaluate built environment experts’ perception of factors affecting the building security cost for sustainable development. It examines the effects of building characteristics and protective measures on the cost of building security within the built...

The main objective of this paper is to investigate tourists’ opinion with regard to sustainable attributes provided in an ecotourism area. Specifically, investigations were conducted by surveying the tourists’ expectations and experiences from their visit to a selected ecotourism area,...