Ioan, Plaias; Marcel, Pop Ciprian; Cristian, Dabija Dan; … - In: Annals of Faculty of Economics 1 (2011) 2, pp. 762-769
The primary purpose of the economic higher education in providing the graduates with marketing competences is to train them for employment. In light of the said objective, two important aspects must be taken into account by educators. First, the gap between theory and practice must be...
