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Managing closing time to enhance manager, employee, and customer satisfaction

Noble, Stephanie M.; Esmark, Carol L.; Ashley, Christy - In: Business horizons 58 (2015) 2, pp. 217-224

Persistent link: https://www.econbiz.de/10010497506

Open versus selective customer loyalty programmes

Esmark, Carol L.; Noble, Stephanie M.; Bell, John E. - In: European Journal of Marketing 50 (2016) 5/6, pp. 770-795

Purpose This paper aims to examine the impact of an open loyalty programme (anyone can join) versus a selective programme (requirements must be met) to show what types of loyalty programmes are most effective. In-group identification, gratitude, stage of relationship and visibility are...

Persistent link: https://www.econbiz.de/10014724478

Accumulation versus instant loyalty programs : the influence of controlling policies on customers' commitments

Noble, Stephanie M.; Esmark, Carol L.; Noble, Charles H. - In: Journal of business research : JBR 67 (2014) 3, pp. 361-368

Persistent link: https://www.econbiz.de/10010245244

Bad behavior and conflict in retailing spaces : nine suggestions to ease tensions

Esmark, Carol L.; Noble, Stephanie M. - In: Business horizons 59 (2016) 1, pp. 95-104

Persistent link: https://www.econbiz.de/10011422862

Retail space invaders : when employees' invasion of customer space increases purchase intentions

Esmark, Carol L.; Noble, Stephanie M. - In: Journal of the Academy of Marketing Science 46 (2018) 3, pp. 477-496

Persistent link: https://www.econbiz.de/10011879702

I'll be watching you : shoppers' reactions to perceptions of being watched by employees

Esmark, Carol L.; Noble, Stephanie M.; Breazeale, Michael J. - In: Journal of retailing 93 (2017) 3, pp. 336-349

Persistent link: https://www.econbiz.de/10011744852

Open versus selective customer loyalty programmes

Esmark, Carol L.; Noble, Stephanie M.; Bell, John E. - In: European journal of marketing : EJM 50 (2016) 5/6, pp. 770-795

Persistent link: https://www.econbiz.de/10011529660

The effects of behavioral, cognitive, and decisional control in co-production service experiences

Esmark, Carol L.; Noble, Stephanie M.; Bell, John E.; … - In: Marketing letters : a journal of research in marketing 27 (2016) 3, pp. 423-436

Persistent link: https://www.econbiz.de/10011537258

Co-producing with consumers : how varying levels of control and co-production impact affect

Stevens, Jennifer; Esmark, Carol L.; Noble, Stephanie M.; … - In: Marketing letters : a journal of research in marketing 28 (2017) 2, pp. 171-187

Persistent link: https://www.econbiz.de/10011675145

Why customers won't relate : obstacles to relationship marketing engagement

Ashley, Christy; Noble, Stephanie M.; Donthu, Naveen; … - In: Journal of business research : JBR 64 (2011) 7, pp. 749-756

Persistent link: https://www.econbiz.de/10009151695