The personality of a city is an important concept to be created and evaluated by local administrators as this should be part of the touristic strategic approach. The aim of this paper is to create a research instrument that allows researchers to define the brand personality of a Romanian city....

Observational research gained more importance in the speciality literature lately, as the method allows researchers to understand better the purpose of information in people’s life. Many researchers that tested modern data collection techniques returned to observational concept, using it on a...

This paper examines firm entry and exit patterns in the Canadian business sector by using the Longitudinal Employment Analysis Program database developed by Statistics Canada. Our primary purpose is to present stylized facts and provide descriptive analysis of the entry and exit patterns in the...

This paper examines firm entry and exit patterns in the Canadian business sector by using the Longitudinal Employment Analysis Program database developed by Statistics Canada. Our primary purpose is to present stylized facts and provide descriptive analysis of the entry and exit patterns in the...

Observational research gained more importance in the speciality literature lately, as the method allows researchers to understand better the purpose of information in people’s life. Many researchers that tested modern data collection techniques returned to observational concept, using it on a...

The purpose of the present research is to discover and to understand young people’s touristic behaviour. We investigated the process of planning a trip, the perception about travel agencies and about Internet using qualitative methods. The aim of this paper is also to establish how important...

The purpose of the research is to investigate Romanian direct sellers’ perceptions on customers’ loyalty. The research objectives are: (1) to identify the direct sellers’ perceptions on the concept of loyalty; (2) to identify the main loyalty techniques that direct sellers use in their...

The purpose of the research is to investigate the Romanian online customers’ perception as regards to the process of buying products from the Internet. The research objectives are: (1) to identify the advantages and disadvantages of buying from the Internet; (2) to identify the reasons of...

The purpose of this research is to identify the most important reasons that drive young Romanian Internet users to buy or to avoid buying from the Internet and to investigate the differences in the reasoning between two groups of Internet users. The most important reasons to buy from the...