Stocké, Volker; Hunkler, Christian - Sonderforschungsbereich 504 "Rationalitätskonzepte, …; … - 2006
Social desirability (SD)-bias is a serious threat for survey-data quality, and the respondents’ desirability beliefs have proven in many studies to predict the incentives for the strength as well as for the direction of this bias. However, the issue of the relative validity of different ways...