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Using structured machine learning, this paper examines the effect that temporal aggregation has on big data from Google Analytics and Google Trends. Specifically, daily and weekly data from the Charleston Area Convention and Visitors Bureau (CACVB) website from January 2008 to March 2009 via...
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We use temperature variation within narrowly-defined geographic and demographic cells to show that prenatal exposure to extreme heat increases the risk of maternal hospitalization during pregnancy, and that this effect is larger for black than for white mothers. At childbirth, heat-exposed...
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Estimating peer effects is notoriously difficult because of the reflection problem and the endogeneity of peer group formation. This paper tests for peer effects in obesity in a novel way that addresses these challenges. It addresses the reflection problem by using the alter's genetic risk score...
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This research explores two key behaviors (reward point accrual and redemption) that consist of a loyalty program. The authors focus on assessing the impact of accrual effort level on three types of redemption behavior: speed, unit size, and hedonic preference at the individual level by using...
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