Globally, consumption of Fruit and Vegetables (F&V) remains below nutritional guidelines. With retailers accounting for a large portion of F&V sales, marketing can be key to increase F&V consumption at household level. However, a key challenge is the design of strategies that benefit retailers,...

The increase in global trade has contributed to the integration of domestic economies worldwide into a single global economy. Despite the welfare benefits from global trade, concerns remain regarding the impact of trade on the environment, particularly on global environmental threats like...

There is a significant literature in economics and psychology on moral behaviour exploring the contexts in which people act in ways that are consistent or inconsistent with their earlier actions, where consistency involves behaviour that is in line with a previous action (e.g. foot-in-the-door...