Would employee health contracts be viable for workplace health promotion (WHP)? Two studies explore the benefit and drawbacks of such a policy, as well as the standards and incentives for promoting employee health. Two studies were conducted: Study 1 is a qualitative study that collected salient...

A conceptual marketing-finance framework is proposed which links channel contracting in agriculture and the use of financial facilitating services (e.g., financial derivatives) to (shareholder) value creation. The framework complements existing literature by explicitly including channel contract...