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Chapter 1: Introduction -- Chapter 2: Digitally Enhancing Market-facing Processes -- Chapter 3: Digitally Enhancing Existing Products -- Chapter 4: Creating New Digital Products -- Chapter 5: Engaging Consumers -- Chapter 6: Digital Intermediaries -- Chapter 7: Digital Revenue Models -- Chapter...
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Purpose – The purpose of this paper is to empirically test the relationship between supply chain (SC) collaboration and performance improvement. Design/methodology/approach – In keeping with the extant literature, hypotheses were developed incorporating dimensions of supplier and customer...
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Purpose Companies increasingly exchange information to work more closely with supply chain partners. Although information exchange is a critical element for up- and downstream partnerships, the purpose of this paper is to indicate that it is not a guarantee for improved performance and should be...
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