Firm competitiveness is a crucial trait of companies which managers strive to improve, and even policy makers focus on it regarding economic development. As companies are embedded into different layers of the environment, this study aims to identify the influence of top managerial perception...

Firm competitiveness is a crucial trait of companies which managers strive to improve, and even policy makers focus on it regarding economic development. As companies are embedded into different layers of the environment, this study aims to identify the influence of top managerial perception...

This book is a tribute to our colleague György Drótos, PhD, on the occasion of his 60th birthday, whose career inspired the content and creation of this compilation. The book is a unique selection of case studies and essays that show how for-profit and public benefit organizations work, the...

Background: The so-called sports consumption models are looking for the factors that influence the sports spending of households. This paper aims to examine the Hungarian, Polish and German households’ sports expenditures which can be an important indicator of physical activity and sporty...

Interest in monitoring the living standards has gradually risen in our country in recent years. The National Development Plan’s main goal was to increase living standards for the domestic population in the period between 2004 and 2006. Unfortunately, it couldn’t reach its goal, and the...

Competitiveness and digitalization are important topics for businesses, as in the rapidly changing environment, they determine the ability to survive and thrive. This study examines the impact of information technology (IT) investments on firms’ competitiveness. The study adopts the dynamic...

In an increasingly interconnected and globalized world, the field of International Management has become essential for understanding how businesses operate across diverse cultural, economic, and regulatory environments. As companies expand beyond national borders, managers face challenges that...

Then, in the final chapter, Stocker (2024) underscores the vital importance of strategic analysis in IB. He argues that firms must integrate institutional conditions, industry competition, and their own resources when formulating global strategies. By employing frameworks like PESTEL, Hofstede's...