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Les perspectives culturelles de la recherche en marketing en faveur du développement durable dans les pays en développement
Arnould, Eric J.
- In:
Recherche et applications en marketing
29
(
2014
)
3
,
pp. 99-103
Persistent link: https://www.econbiz.de/10011475257
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Look up! : cinq propositions de recherche pour repenser le marketing dans une société post-croissance
Rémy, Eric
;
Roux, Dominique
;
Arnould, Eric J.
; …
- In:
Recherche et applications en marketing : RAM
39
(
2024
)
1
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pp. 78-100
Persistent link: https://www.econbiz.de/10014633064
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Arnould, Eric
;
Dion, Delphine
- In:
Recherche et applications en marketing
33
(
2018
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3
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pp. 3-6
Persistent link: https://www.econbiz.de/10012024155
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