In stigmatized industries characterized by social contestation, hostile audiences, and distancing between industry insiders and outsiders, firms facing media attacks follow different strategies from firms in uncontested industries. Because firms avoid publicizing their tainted-sector membership,...

The development of the market of a product needs a wide knowledge of consumption and marketing practices relevant. This paper issue is to analyze the cashew nuts commercialization system in Bantè and Savalou regions in order to identify strengths and weaknesses relevant to the cashew nuts chain...

The plane production constraints, and more particularly an international multisite constraints, raise a strong question of productive and cognitive coordination of a complex technical product. This question treates the coordination, the design and the realization of the subsets and the...

To address a gap in the literature that deals with official quality labels, the article proposes a methodology for analysis and a conceptual framework that are subsequently applied to two such quality labels from the south west region of France : ‘Volaille Fermières des Landes’ and...

L'article présente les résultats d'une recherche sur le contrôle client-fournisseur en milieu industriel à partir de six études de cas. Quatre configurations de contrôle client-fournisseur sont présentées dans une matrice en fonction de la dépendance réciproque entre le client et ses...