Narrow search
Showing 1 - 2 of 2
Cover Image
Pengaruh Iklan Sampo Pantene di Televisi Terhadap Preferensi Konsumen (Studi Kasus Mahasiswi AMIK MBP Medan)
Mungkur, Priscilya Anne Verena - 2011
The titled of this study is "The Influence of Television Advertising Shampoo Pantene Against Consumer Preferences (AMIK … preferences AMIK MBP Medan’s students. The study is research explanation. Hypothesis testing is done by multiple linear regression … indicate that the props, setting, and lighting variables has a positive and significant impact on consumer preferences, while …
Persistent link: https://www.econbiz.de/10009464397
Cover Image
Analisis Faktor-faktor Yang Mempengaruhi Perilaku Konsumen Dalam Keputusan Pembelian Produk Brownies Amanda Pada Konsumen Cabang Abdullah Lubis
Soelistiariny, Bebbie Rulita - 2011
The study, entitled " analysis of the factors that influence consumer behavior in deciding whether to purchase Amanda House in consumer products Department Abdullah " Lubis. The purpose of this study to determine the effect on consumer behaviour, the product purchasing decisions on the consumer...
Persistent link: https://www.econbiz.de/10009464207