In international business, much attention has been directed to the international expansion of firms based on their use of resources and competitive capabilities that have been built up in a home country to create a competitive advantage over host-country firms. More recently, the organizational...

This exploratory paper deals with some basic concepts of architectural strategy, or application of the concept of architecture to strategic management, as well as the issue of measuring architecture. First, the paper discusses definitions and types of product architecture, including integral,...