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Dissertatie / Faculteit der Economische Wetenschappen, Rijksuniversiteit Limburg / Faculty of Economics and Business Administration, University of Limburg
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Loyaliteit en tevredenheid : een studie naar de relatie tussen merktrouw en consumententevredenheid
Bloemer, Johanna M.
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1993
Persistent link: https://www.econbiz.de/10000857774
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Succes op de sofa : relatiemanagement op basis van de persoonlijkheid van de klant ; Rede in verkorte vorm uitgesproken bij de aanvaarding van het ambt van hoogleraar in de bedrijfskunde i.h.b. Marktanalyse en Relatiemanagement aan de Katholieke Universiteit Nijmegen op donderdag 10 april 2003
Bloemer, José M. M.
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2003
Persistent link: https://www.econbiz.de/10004724929
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