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Purpose. To analyze the potential of selected social media tool – the youtube channel – in supporting knowledge transfer and diffusion from institutions that form tourism business environment to tourism enterprises. Method. The analysis was based on a case study of the Irish National Tourism...
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The aim of this paper is to present the concept of solution of the incentive conflict that exists within R&D cooperation between firms that share know-how. In the relevant literature formal and legally-based solutions to the above conflict are discussed, i.e. (i) know-how contracting and (ii)...
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Gregory Bateson is one of the most singular authors in communicational thought. He was himself a kind of outsider, placed in a novel unknown field, in a concern to outstand thought barriers. There is the possibility of grounding a more consistent idea on communication outstanding sociological...
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Polish Abstract: Niniejszy artykuł przedstawia koncepcję etyki jako refleksji nad jakościowym potencjałem działalności gospodarczej. Sugeruje on, że ilościowo-instrumentalna użyteczność kategorii gospodarczych takich jak monetarne zyski i straty może się w pełni zmaterializować...
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