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Receptarea soap-opera de către tineri. Studiu de caz: „Beverly Hills”
Branea, Silvia - 2003
which the media fiction (television series for youth) influence the attitudes of the public. The epistemological approach is … based on three assumptions: 1. Attitude change caused by exposure to television is a process conditioned by the opinion … mechanism which structuring values. 3. The effects of media (especially television) are enhanced or diminished by the …
Persistent link: https://www.econbiz.de/10015234719
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Fac „babele” audienta in Romania? Determinanti culturali pentru succesul programelor de televiziune nefictionale
Radu, Raluca Nicoleta - 2007
. The author will use two reality based entertainment cultural products, presented by the same television, in the same week …
Persistent link: https://www.econbiz.de/10015233304
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Strategii de diferentiere pentru produsele de presa generaliste
Radu, Raluca Nicoleta - 2006
popular, quality popular or quality newspapers, showed that the journalists’ dependence on official sources leads to a …
Persistent link: https://www.econbiz.de/10015233305
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Jurnalistii si factorul politic in anul 2004
Branea, Silvia; Marinescu, Valentina - 2005
This study attempts to identify some characteristics of the relationship between journalists and politicians. The methodology of the research is based on the analysis of responses to interviews in depth applied to a sample of 50 print and audiovisual journalists from Bucharest, Suceava, Pitesti,...
Persistent link: https://www.econbiz.de/10015234790
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Utilizarea componentelor Social Media in mediul de afaceri – perspectiva IMM-urilor
Robu, Maximilian - 2013
SMEs have a major contribution to economic growth and job creation. In a dynamic world, marked by very rapid technological and economic changes, they must adapt and seek new ways to improve business. Social Media seems to provide tools to improve the work, especially on the sales and marketing....
Persistent link: https://www.econbiz.de/10015235832
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New style in comunication: consumer-generated media
Negrea, Mihai Teodor - In: The AMFITEATRU ECONOMIC journal 9 (2007) 21, pp. 121-127
The following paper reveals the content of a new form of comunication used as vehicle for information between consumers on the Internet. Consumer-Generated Media (CGM) describes a variety of new sources of online information that are created, initiated, circulated and used by consumers intent on...
Persistent link: https://www.econbiz.de/10005220139
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Familie şi societate în nord-vestul Transilvaniei (a doua jumătate a secolului XIX – începutul secolului XX)
Brie, Mircea - 2008
The historical-demographic approach of family in their relationship with society with different transitory societal or community typologies is a complex initiative that needs a methodological approach including peripheral elements as well, besides a deep analysis on the central defining...
Persistent link: https://www.econbiz.de/10015235480
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Familie şi societate în nord-vestul Transilvaniei (a doua jumătate a secolului XIX – începutul secolului XX)
Brie, Mircea - 2008
The historical-demographic approach of family in their relationship with society with different transitory societal or community typologies is a complex initiative that needs a methodological approach including peripheral elements as well, besides a deep analysis on the central defining...
Persistent link: https://www.econbiz.de/10015235814
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O istorie socială a spaţiului românesc. De la începuturile statalităţii dacice până la întrezărirea modernităţii
Brie, Mircea - 2005
A Social History of Romanian Space. From the Beginning of Dacian state until the rise of Modernity presents on a wide scale in time and space the history of Romanian states from their ancestors, from Antiquity, continuing with the Medieval Romanian Life and State and ending with social realities...
Persistent link: https://www.econbiz.de/10015235821
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Teoreticieni ai organizatiilor si managementului. Dicționar și crestomație
Filipescu, Iancu; Stefan, Bruno - 2010
The paper presents a synthesis of the most important theories about organizations and about management. The ideas of 195 authors who stood out for the originality of their ideas and style, for their academic recognition and for their applicability in various institutions, where important changes...
Persistent link: https://www.econbiz.de/10015269366