. A wide body of literature on economic theory is devoted to the analysis of industrial goods markets with the possibility of advertising influence on demand. However, these models do not view media as industry entities with their own strategic goals and objectives. On the other hand, the main...

Russian Abstract: В статье рассматриваются основные методологические положения теории игр, а также методологические возможности, которые предоставляют модели...

The high level of uncertainty in the development of the Russian economy at the current stage is predetermined by the negative impact of the Covid-19 pandemic and the growth of sanctions restrictions. The socio-economic consequences of these factors continue to constrain the development of all...