The holistic behavioral approach of dynamic capabilities has led companies to respond to survive and improve in the face of the post-pandemic challenge. The objective was to analyze the effect that market orientation, learning orientation and innovation have on business resilience. A...

The holistic behavioral approach of dynamic capabilities has led companies to respond to survive and improve in the face of the post-pandemic challenge. The objective was to analyze the effect that market orientation, learning orientation and innovation have on business resilience. A...

Es imposible negar el sentimiento de fastidio por parte de uno que otro economista frente a la teoría clásica. Fastidio que nace cuando insistentemente se compara el supuesto de racionalidadperfecta y la manera como el ser humano en realidad se comporta. Pero, no sólo ha sido la...