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Personal brand and integrated marketing communications
Milovanović, Svetislav; Lukinović, Mario; … - In: Megatrend revija 15 (2018) 1, pp. 177-186
Persistent link: https://www.econbiz.de/10011894989
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Dimensions of brand values as a determinant of consumer loyalty
Ognjanović, Jasmina - In: Megatrend revija 14 (2017) 2, pp. 239-256
Persistent link: https://www.econbiz.de/10011874532