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Predictors and purchase intentions of counterfeits of luxury branded products

Phau, Ian - 2010

This paper extends two related studies in counterfeiting by Tom et al. (1998) on consumer attitudes toward, and purchase history of counterfeit goods and Cordell et al. (1996) on investigating the extrinsic cues brand, price and retailer influencing consumption of counterfeits. The three main...

Persistent link: https://www.econbiz.de/10009434873

A conceptual investigation into brand mimicry in the luxury brand industry

Huimin, Teah; Phau, Ian - 2010

Copying, imitation, counterfeiting and knock-offs have been considered to be detrimental to the global economy and to innovation. While Mimicry has been applied to various areas of sciences such as engineering, biomimetics and behavioural sciences or even in areas of Management, it is however...

Persistent link: https://www.econbiz.de/10009434874

Conceptualising the mediating role of inferences of manipulative intent between consumer skepticism and product judgment

Tien, Cheryl; Phau, Ian - 2010

This paper proposes a research framework on the antecedents of consumers' skepticism toward advertising and its related outcome variables; including inferences of manipulative intent, attitudes toward the advertisement and product judgment. The scope of the study will be limited to the industry...

Persistent link: https://www.econbiz.de/10009434875

Consumers' skepticism toward advertising claims

Tien, Cheryl; Phau, Ian - 2010

This research provides some empirical findings of the relationships between the antecedents as well as the outcomes variables of consumers’ skepticism toward advertising. Consumer skepticism toward advertising is defined as the tendency toward disbelief of advertising claims (Obermiller and...

Persistent link: https://www.econbiz.de/10009434876

Risks and responsibilities in establishing a wireless network for an educational institution

Knights, Leigh; Fonceca, Matt; Mack, Georgina; … - 2006

protection act, education institutions need to realise the legal obligations and liabilities they face with respect to the …

Persistent link: https://www.econbiz.de/10009440797

VAG: A game of agribusiness supply chain strategy

Bryceson, Kim - 2005

the use of 3D virtual reality modelling for education and research projects in rural based enterprises and their …

Persistent link: https://www.econbiz.de/10009448333

Business education in operations management

Lane, Richard; Tamaschke, Rick - 2003

is at the heart of changes of which the AACSB report Management Education at Risk, August 2002 (p 20), comments of …

Persistent link: https://www.econbiz.de/10009448490

VICARIA: Web-Based Distance Learning for Risk Management and Control

Azarian, A.; Hodges, B.; Tabeshfar, Kamran; Velay, Xavier - 2005

This paper is based on research carried out as part of the VICARIA project, an interactive tool which was developed from an EC Leonardo grant, to provide distance learning and virtual classrooms in the field of risk management and control. Research has shown that the majority of the accidents...

Persistent link: https://www.econbiz.de/10009429855

Common Property and Poverty: Fisheries Co-management in Malawi

Bland, Simon; Donda, Steven J. - 1995

development policy concentrates on growth through poverty alleviation and the fisheries sector has a key role to play through the … problems of chronically low incomes amongst many of the world's fishermen has received much attention. Poverty alleviation … understanding of the features and factor of this poverty and without such an understanding any policy is unlikely to achieve the …

Persistent link: https://www.econbiz.de/10009468463