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Persistent link: https://www.econbiz.de/10004191811
In this paper, we argue that by examining the discursive elements in strategy talk we can contribute to our understanding of the myriad of micro-processes and practices that make up strategies. We focus on airline alliances as a particularly illustrative case. Based on a critical discourse...
Persistent link: https://www.econbiz.de/10004971962
This article relates the risks and benefits of alliancing to different levels of alliance integration. The trade-off between alliance benefits reaped and risk levels inherent in the tightness of integration into the alliance as well as mechanisms to dampen the potentially detrimental effects of...
Persistent link: https://www.econbiz.de/10011162756
The aim of the study is to define the factors that offer cost reduction possibilities in airline operations and to assess the impact of different cost reduction measures. It is concluded that fleet structure, route network and company policies on remuneration and work rules are the key factors...
Persistent link: https://www.econbiz.de/10011162876
Persistent link: https://www.econbiz.de/10005884729
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