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The Quality of Guest Comment Cards: An Empirical Study of U.S. Lodging Chains

Bartkus, Kenneth R.; Howell, Roy D.; Barlow Hills, Stacey; … - In: Journal of travel research : a quarterly publication of … 48 (2009) 2, pp. 162-176

Persistent link: https://www.econbiz.de/10008319050

The Quality of Guest Comment Cards

Bartkus, Kenneth; Howell, Roy; Barlow Hills, Stacey; … - In: Journal of travel research : a quarterly publication of … 48 (2009) 2, pp. 162-177

Persistent link: https://www.econbiz.de/10008414591

How Important Are Items on a Student Evaluation? A Study of Item Salience

Hills, Stacey Barlow; Naegle, Natali; Bartkus, Kenneth R. - In: Journal of education for business 84 (2009) 5, pp. 297-303

Persistent link: https://www.econbiz.de/10008248849

Market-driven versus market-driving behaviours: preliminary evidence for developing competitive advantage in high-technology markets

Hills, Stacey Barlow; Bartkus, Kenneth R. - In: International journal of technology marketing : IJTMkt 2 (2007) 2, pp. 140-156

Persistent link: https://www.econbiz.de/10008270762

The Relative Influence of Achievement Motivation and Irritability-Impatience on the Selling Performance of Travel Agents: Implications of the Type A Behavior Pattern

Bartkus, Kenneth R.; Howell, Roy D. - In: Journal of travel research : a quarterly publication of … 38 (1999) 2, pp. 163-167

Persistent link: https://www.econbiz.de/10006911270

Managerial Antecedents and Individual Consequences of Group Cohesiveness in Travel Service Selling

Bartkus, Kenneth R.; Howell, Roy D.; Parent, C.R.Michael; … - In: Journal of travel research : a quarterly publication of … 35 (1997) 4, pp. 56-63

Persistent link: https://www.econbiz.de/10006924501

The Performance Trade-off Between Experience and Motivation: Its Impact on Travel Service Selling

Bartkus, Kenneth R.; Hartman, Cindy L.; Parent, C.R.Michael - In: Journal of travel research : a quarterly publication of … 33 (1994) 2, pp. 15-20

Persistent link: https://www.econbiz.de/10006946258

Group Cohesiveness and Performance in the Salesforce: The Impact of Active and Passive Mechanisms of Direction

Bartkus, Kenneth R. - In: Journal of professional services marketing 13 (1995) 1, pp. 145

Persistent link: https://www.econbiz.de/10007085063

Research Issues - "The Research Group Framework: A Strategic Approach to Undergraduate Research Experiences in Colleges and Schools of Business."

Bartkus, Kenneth R. - In: Decision line 39 (2008) 5, pp. 7-9

Persistent link: https://www.econbiz.de/10008279191

Questions about formative measurement

Wilcox, James B.; Howell, Roy D.; Breivik, Einar - In: Journal of Business Research 61 (2008) 12, pp. 1219-1228

A growing body of literature addresses the issue of formative measurement. However, questions remain regarding the nature of formative measures, their properties, and their usefulness, especially in the context of theory testing and structural equations modeling. This paper poses an incomplete...

Persistent link: https://www.econbiz.de/10005477772