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This paper draws on the dynamic capabilities approach to explain the performance of franchised chains. This approach is a useful lens to understand why some chains are more likely to drive superior performance than others. Hence, using this theoretical lens, we explore why and how several...
Persistent link: https://www.econbiz.de/10011204302
The purpose of this paper is to develop a new model allowing the implementation of a benchmarking process that jointly measure the efficiency of franchise chains and determine their optimal organizational form. The methodology is based on a non-econometric technique developed by management...
Persistent link: https://www.econbiz.de/10010908150
A meta-DEA (Data Envelopment Analysis) approach is used to analyse the impact of the industry in which the franchisor operates its business on its chain efficiency by comparing chain efficiency between and across industries (retail versus services). To provide realistic short-term and long-term...
Persistent link: https://www.econbiz.de/10010986999
We use a unique proprietary panel data set from a large hotel company to study how organizational form affects hotel pricing and performance. Aggregate data patterns suggest sizable performance differences between franchised and company-operated hotels. However, after controlling for other...
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Summary This paper compares plural form chains, i.e., chains in which franchised units and company-owned units coexist, in terms of performance and more specifically in terms of efficiency, to predominantly franchised chains and predominantly company-owned ones. The data envelopment analysis...
Persistent link: https://www.econbiz.de/10009212640
This paper explores corporate social responsibility (CSR) within the franchising sector. More specifically, using regulation theory, stakeholder-agency theory, transaction cost analysis, and literature on plural form, along with an empirical study conducted on the franchising sector in the...
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