Maaravi, Yossi; Pazy, Asya; Ganzach, Yoav - In: Judgment and Decision Making 9 (2014) 6, pp. 548-557
In two experiments, we explored the possible drawbacks of applying the anchoring tactic in a negotiation context. In Study 1, buyers who used the anchoring tactic made higher profits, but their counterparts thought their own results were worse than expected and thus were less willing to engage...